App Platform
Your platform of choice to power premium content
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Key features
Out-of-the-box, multi-device, tailored to your audience’s needs
Fully customisable framework
All content
types supported
Digital Rights Management
Video
advertising
Built-in
analytics
Reduced time-to-market
Deploy seamless video experiences in 6 to 12 weeks across all major platforms: desktop, mobile, tablet, Smart TV, gaming consoles.
Unique
identity
Live, on-demand, catch-up, box sets, podcast, radio: your brand, your design, and a fully customisable UI on multiple devices.
Limitless integrations
From analytics to advertising, engagement and marketing modules, App Platform pre-integrates with the industry’s best-in-class third-party tools.
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INCREASE YOUR REACH ON CONNECTED TV DEVICES
Increase your reach on the most popular entertainment platforms with an application that brings the convenience of OTT to Connected TV devices
Simplestream specialises in building applications for Connected TV devices. The solution provides HTML-5 applications, content metadata submission and the end-to-end video workflows needed to provide live streaming, automated catch up TV and rich VOD, cross-platform experiences.
Take advantage of our feature-rich App Platform, built and continuously improved thanks to consumer-led research and development of new functionalities and consistent user experiences across devices.
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Multiple Content Types
Video on demand (VOD), boxsets, catch-up content, single or multiple live channels with TV Guide, articles, radio, podcasts, customisable items (competitions, games, overlays)
Content Discovery
Hierarchical presentation, featured carousels, dynamic and manual playlists, search & discovery, series stacking, 'play next' function, trailers, app store universal search, dynamic tags
International Distribution
Multiple options for subtitles and audio tracks, regional content display, and languages
Customisable Branding
Customised app branding, with custom logo, fonts, and iconography; video splash page on app launch
Payments
Features for in-app purchases, credit and debit card transactions (desktop), free trials, coupons (desktop), and gift cards (desktop)
Multiple Business Models
Free, AVOD, SVOD, TVOD, Pay-per-view, third-party purchases (external)
Advertising
Client-side pre- and mid-roll via Google Ad Manager, custom ad server integration, Server-side Ad Insertion (SSAI) for live as an add-on
Engagement and Attribution
In-app deep linking, social sharing, push notification, AppsFlyer SDK, promotional UI, 'refer a friend' functionalities
Analytics and Monitoring
Google Analytics, Firebase, Nice People At Work (premium video analytics), custom analytics integrations (subject to scope)
Security
Rights management with publishing windows, geo-blocking, DRM content security, VPN and proxy blocking, version controls, device limitations
User Access
Authentication workflows (sign-up and login), device flow for big screens, social sign-in, remote user accounts (stored externally)
User Account Settings
Support email function, help & FAQ sections, subscription management, parental gate, device management, rentals and purchases management
How Simplestream supported the launch of TN Marketing’s Craftsy OTT services to mobile and tablet devices with an OVP-agnostic, out-of-the-box solution.
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Learn about how Simplestream developed and launched an end-to-end OTT service for Demand Africa, on multiple apps and platforms.
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Simplestream helped Digital Theatre to reach bigger audiences through a set of OTT service, introducing TVOD to enhance monetisation opportunities. Access the client story to learn more.
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